Communication - Press

Michelin Appoints Amaury Vadon as VP Sales Africa India Middle-East and MD Sub-Saharan Africa

Michelin in South Africa announced the appointment of Amaury Vadon as its new Managing Director, Sub-Saharan Africa (SSA) effective 1st April 2024. Originally from France, Vadon brings with him a wealth of experience and a proven track record in sales, operations, and management garnered over his 12-year tenure at Michelin.

Vadon holds a master’s degree from EDHEC Business School and has served in various capacities within Michelin. His extensive background in sales, coupled with his strategic vision, makes him an ideal candidate to lead Michelin SSA into its next phase of growth and development. Based in the Sandton, Johannesburg office, Vadon will oversee all operations in the region.

Upon his appointment, Vadon expressed his commitment to furthering Michelin's contribution to the economic development and growth of African countries, in line with the company’s core business pillars of Planet, Profit, and People.

"Michelin’s presence in Africa dates back to the 1950’s, and since officially trading at our base office in Johannesburg in the 1990’s, our mission to be a highly committed partner in the economic growth of the African continent has never changed" he stated. "Our products and services play a crucial role in building infrastructure, facilitating trade, and promoting safe mobility across the world. Additionally, our commitment to sustainability positions us to accompany African countries in adopting new mobility solutions, such as electric vehicles. We are keen to ensure that our brand resonates truly with African consumers by putting Michelin's values into practice, encouraging diversity and inclusion, and bridging cultural divides”.

Vadon's appointment marks an exciting chapter for Michelin SSA as it continues to strengthen its presence and impact across the African continent. Under his leadership, Michelin remains committed to driving innovation, sustainability, and fulfilling the Group’s purpose of offering everyone a better way to move forward.

About Michelin

Michelin, the leading mobility company, is dedicated to sustainably enhancing its clients’ mobility; designing and distributing the most suitable tires, services, and solutions for its clients’ needs; providing digital services, maps, and guides to help enrich trips and travels and make them unique experiences; and developing high-technology materials that serve a variety of industries. Headquartered in Clermont-Ferrand, France, Michelin is present in 175 countries, has 132,200 employees and operates 67 tire production facilities which together produced around 167 million tires in 2022. www.michelin.com

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